Vision
To be a world-class economic region by 2025 for people to invest, live, work, learn, visit and bring up families in a safe, clean and sustainable environment
The vision of the NCER is to be a world-class economic region by 2025, where it is amongst the world’s best in a number of its key economic sectors, such as E&E, agriculture, tourism and biotechnology. Through the provision of a conducive business environment, the NCER will be a destination of choice for foreign and domestic businesses to invest in, while its emphasis on social development, community infrastructure and environmental integrity will make it a place where both Malaysians and foreigners would choose to work, learn, visit and live.
The mission of the NCER development programme is therefore to help the Region achieve this vision, through identifying commercially-viable opportunities and implementing strategic initiatives approved by the Government of Malaysia to:
- Reduce poverty and income inequality through sustainable, wealth-generating programmes;
- Achieve balanced growth in all sectors, from agriculture to industry;
- Enhance human capital to meet the needs of a competitive global market; and
- Increase private sector investments and Private Finance Initiatives (PFIs).
Implementation will focus on economic, social and physical thrusts, as depicted below:
