01

SMART FARMING

Smart farming practices will be promoted in the region, which involve the latest cutting-edge technologies that can maximise production and efficiency.

These new technologies include artificial intelligence (AI), automation, big data analytics, drones and robotics which will help farmers increase their profit and reduce risks.

02

ANCHOR COMPANY MODEL

For all upcoming projects, NCER will be adopting the Anchor Company business model, which is aligned to the National Agro-Food Policy (NAFP) for 2019 – 2020. This will help move the Agribusiness sector up the value chain and create high-income farmers. 

Under this model, private investors will first develop their own nucleus farms of high-value agricultural and aquaculture products such as superfruits and abalone, before taking up active roles in developing satellite farms within the region and provide new entrepreneurs with technical assistance and strategic inputs. The produce from these satellite farms will then be sold back to the anchor company, who will market them to both local and foreign markets.

03

AGROTOURISM

There is also high potential in agrotourism, a concept that is fast becoming popular in Malaysia as it offers tourists an assortment of activities relating to the agriculture sector.

This can potentially create spillover benefits for the local economy as it would generate a need for services such as accommodation, food and beverage, and transportation, among others.

04

PADDY

The region is the biggest producer of rice in Malaysia. Moving forward, plans are being developed for organic paddy cultivation through satellite farming and contract farming. The commercialisation of organic paddy in NCER will serve as an alternative for farmers to gain higher income.

Following the success of the Estate Management Model (EMM) in increasing local farmers’ income, this programme will be expanded to other areas throughout the region, especially in formerly non-productive areas, to boost productivity and increase farmers’ yield.

Estate Management Model (EMM)

EMM adopts integrated concepts of modern agriculture into paddy farming practices, which has resulted in an increase of paddy yield from below 4 tonnes per hectare to 6 tonnes per hectare. This was achieved by improving basic infrastructure and soil fertility, as well as using bio-organic microbes and modern machinery to reduce losses during harvesting and to improve operational efficiency.

First introduced in 2011, EMM has since been implemented successfully in several field locations, including Pertubuhan Peladang Kawasan (PPK) areas, in addition to paddy growing sites in Kedah and Pulau Pinang.

The business model will also be expanded to include other crops such as coconuts, which are still cultivated using conventional methods.

05

CASH CROPS

Cash crop initiatives in the region will promote the use of new agricultural technologies such as greenhouses, which will enable farming of highland vegetables in lowland areas.

High-value crops such as legumes, sweet corn and torch ginger will be the key focus as these help farmers, including paddy growers, to increase their income. 

06

SUPERFRUITS

Superfruits contain high levels of nutrients and antioxidants, and generally command premium prices in the market. Following the success of the Superfruits Valley in Chuping, Perlis, commercial cultivation of superfruits will be expanded across the region, focusing on fig, lemon and gac.

07

AQUACULTURE

Under this sub sector, oyster, abalone, shrimp and fish cage farming will be developed via contract farming and satellite farming programmes to ensure sustainable aquaculture production and higher coastal productivity. 

The region’s aquaculture development will help increase sustainable food production and productivity. This will reduce Malaysia’s heavy reliance on imports and move the halal food industry up the agriculture value chain.

08

LIVESTOCK

Like aquaculture, NCER’s livestock sub sector will be developed through satellite farming and contract farming initiatives to increase the country’s food production and reduce dependency on imports. The programmes will take place in areas such as Trolak, Perak and cover the entire value chain from upstream to downstream.